YouTube Ranking Factors 2020
Title:- Create a good title and use keywords in the title.
- Your title must be attractive so that viewers click on it and watch the video.
- Always use your keyword phrases in your YouTube video title because it is a ranking factor. If you are using keyword phrases about which people are searching, then you are on the right path.
Description:- Optimize your YouTube videos description with your researched keywords.
- Always use the keywords in your YouTube video description. Your YouTube video description should be at least 500 words. And you have to repeat your keyword phrases in this description again and again. But remember that, don't overstuff keywords in YouTube video description. This is also a ranking factor that will help you to rank high.
- Always paste your links in the YouTube video description. These links may be of your website, social media accounts, or affiliate programs.
Tags:- Optimize your YouTube video tags with your targeted keywords:
- The tags of your YouTube videos are of great importance because they help to suggest your videos. So, in order to improve your YouTube video ranking, you have to optimize your YouTube video tags. For this purpose, you have to paste your targeted keywords related phrases into your tags.
- You can also use different tools to get tags for YouTube videos. For example, you can use a keyword shitter tag which is free tools. With the help of this tool, you can get tags for your YouTube video. You can also search for other tags generator free tools on Google.
Make a good Thumbnail:
Thumbnail is also a ranking factor but indirectly.
- Your thumbnail must be attractive so that those who see it, click it. By creating a good looking Thumbnail, your YouTube video clicks will increase. In return, your YouTube video views will also increase. As a result, your YouTube video will rank higher.
- You can create a super awesome Thumbnail for your YouTube video on your PC or Mobile phone with the help of different software. If you are on PC you can use Adobe Photoshop otherwise, you can download different thumbnail making apps on your mobile phone such as Canva.
Audience Retention:
Audience Retention is the most important ranking factor to rank your video in a YouTube search engine.
Here are a few factors that are included in audience retention are given below:-
Watch time:
Watch time is also an important ranking factor. If the watch time of your video is high, it means that your video will rank high on YouTube.
Here are a few tips to increase your YouTube video watch time are given below:
- Content is king. The watch time of your video totally depends upon your video content and quality. If your YouTube video content will be good, your YouTube video will rank higher because viewers will watch your YouTube video for more time. So, in order to increase your YouTube video watch time, you have to understand your audience and create great content.
Videos views:
If your YouTube video views will high then your YouTube video will be ranked high. So, in order to rank higher on YouTube, you have to increase your YouTube views.
Here are a few tips for you to increase your YouTube video views:-
- Do good keyword research.
- Use your researched Keywords in title, description, and tags of your YouTube videos. Properly optimize your YouTube video on these keywords.
- Make an awesome Thumbnail that should be attractive.
- Share your YouTube video on all your social media accounts such as Facebook, Twitter, and Instagram, etc.
- Join different forums, Facebook groups, and WhatsApp groups related to your YouTube channel niche. Share your YouTube video links there. It will also give you a backlink if you are sharing your YouTube video links on other websites related to your niche. It will increase your ranking.
- You can also start ad campaigns for your YouTube video. But I do not recommend it if you do not want to invest.
Likes and Dislikes:
It is also an important ranking factor based upon audience retention. In order to rank higher on YouTube, your YouTube video likes should be more than dislikes.
If your dislikes will higher than likes then it can hurt your ranking.
Here are a few tips by which you can increase your YouTube video ranking:
- Ask your viewers to like the video
- Use animations in your YouTube video that will encourage your viewers to like video.
- Always create good quality content because if your content will good then your viewers will definitely like your video.
Comments:
A comment also improves your YouTube video ranking in the YouTube search engine because more comments will show the sign that content is great. So, in order to rank higher on YouTube, your YouTube video should have a huge amount of comments.
Here are a few tips by which you can increase your YouTube video comments:
- Ask your viewers to leave a comment if they have any problems.
- Ask any question related to your YouTube video topic and encourage your viewers to answer that question in the comment section.
Incoming links:
Incoming links also improve your YouTube video ranking in the YouTube search engine because they indicate that content is good and popular.
Here are a few tips by which you can increase your incoming links:
- Paste your YouTube video links on your blog or website
- Share your YouTube videos on different social media accounts and forums related to your YouTube channel niche.
Video Embeds:
Video Embeds is also a ranking factor that improves the ranking of your YouTube video in the YouTube search engine.
Here are a few tips by which you can increase your YouTube video ranking through video embeds:
- Embed your YouTube video on your blog.
- Embed your YouTube video in any of your blog posts related to your article topic.
- Encourage other people to embed your YouTube videos on their blogs or websites.
Video Shares:
Video share is also a ranking factor because it indicates that content is great. If your YouTube video Shares are high, then you will definitely rank higher on YouTube.
Here are a few tips by which you can increase your YouTube video Shares:
- Encourage people to share your video.
- Use animations in your YouTube video that will encourage viewers to share your video.
- Share your YouTube video link via email.
- Create quality content because it is the key to success on YouTube.
Subscribers:
Subscribers play a very important role in improving your YouTube video ranking. If your YouTube channel subscribers are high, then your YouTube video will rank higher in the YouTube search engine.
Here are a few tips by which you can increase your YouTube video subscribers:
- Ask your viewers to subscribe to your YouTube channel.
- Use subscribe animations in your YouTube video that will encourage your viewers to subscribe to your YouTube channel.
- Collaborate with other YouTube channels related to your YouTube channel Niche.
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